{"id":483,"date":"2018-04-19T15:22:35","date_gmt":"2018-04-19T20:22:35","guid":{"rendered":"http:\/\/devwp.tribalinformationexchange.org\/?page_id=483"},"modified":"2021-10-08T11:20:36","modified_gmt":"2021-10-08T16:20:36","slug":"awareness-campaign","status":"publish","type":"page","link":"https:\/\/tribalinformationexchange.org\/index.php\/awareness-campaign\/","title":{"rendered":"Creating an Awareness Campaign"},"content":{"rendered":"

[et_pb_section fb_built=”1″ use_custom_width=”on” width_unit=”off” custom_width_percent=”100%” make_equal=”on” use_custom_gutter=”on” gutter_width=”2″ specialty=”on” bg_img_1=”https:\/\/tribalinformationexchange.org\/wp-content\/uploads\/2018\/03\/travel-landscape-08.jpg” padding_top_2=”100px” padding_right_2=”40px” padding_bottom_2=”100px” padding_left_2=”40px” _builder_version=”3.0.106″ custom_margin=”|||” custom_padding=”0px|0px|0|0px|false|false” custom_css_main_element=”margin-left: 0 !important;”][et_pb_column type=”1_2″ _builder_version=”3.0.47″ bg_img__hover=”https:\/\/tribalinformationexchange.org\/wp-content\/uploads\/2018\/03\/travel-landscape-08.jpg” parallax__hover=”off” parallax_method__hover=”on”][et_pb_divider show_divider=”off” height=”400px” disabled_on=”off|off|on” _builder_version=”3.2″][\/et_pb_divider][\/et_pb_column][et_pb_column type=”1_2″ specialty_columns=”2″ _builder_version=”3.0.47″ padding_bottom__hover=”100px” padding_left__hover=”40px” padding_right__hover=”40px” padding_top__hover=”100px” parallax__hover=”off” parallax_method__hover=”on”][et_pb_row_inner custom_padding=”30px|0px|30px|0px” _builder_version=”3.0.86″ max_width=”800px” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”10%”][et_pb_column_inner type=”4_4″ saved_specialty_column_type=”1_2″ _builder_version=”3.0.47″ parallax__hover=”off” parallax_method__hover=”on”][et_pb_text _builder_version=”3.0.84″ text_font=”||||||||” header_font=”Poppins|600|||||||” header_text_align=”center” header_font_size=”56px” inline_fonts=”Playfair Display,Alice”]<\/p>\n

Creating an<\/span>
awareness campaign<\/span><\/h1>\n

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Awareness campaigns can change perceptions and motivate people to join in the fight to prevent and respond to the trafficking of children. Here are some items to consider when planning and developing an awareness campaign.<\/strong><\/span><\/p>\n

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Put together your team.<\/em> <\/strong>Think about the strengths of your staff and your partners – Is there someone on your staff who is especially good at creating flyers and getting them out to people? Is there someone who is really engaged with the youth? Invite that person to join your team. Other important people you may want to include could be men, elders, youth, and someone from the cultural protection department.<\/span><\/p>\n

Decide which audience(s) you would like to target.<\/strong> Your awareness campaign might have many audiences. The \u201cNever in Season\u201d campaign in South Dakota targets two main audiences — hunters that visit the area seasonally and bikers who attend local rallies — because those are the two main gatherings where trafficking is an issue. Who do you want to reach?<\/span><\/p>\n

\u00a0Decide what actions you want your audience to take<\/strong>.<\/strong> <\/em>What do you want your community to do as a result of seeing your campaign? Provide funding to respond to trafficking? Spot signs of trafficking and know what to do when they suspect a child has been trafficked? Talk to an adult if they think a friend might be in trouble? Deciding what actions you want your audience to take will help you tailor your message. <\/span><\/p>\n

Determine your community’s need.\u00a0 <\/strong>Learn about sex trafficking in your area and try to tailor the message to fit your community\u2019s specific needs. Visit Polaris for\u00a0a<\/span>\u00a0searchable database of statistics<\/a><\/span>\u00a0from the National Human Trafficking Hotline, and<\/span>\u00a0data specific to child trafficking and child welfare<\/span>.<\/a><\/span> Is your community ready to receive your message? Learn more about a <\/span>Community Readiness Model<\/a><\/span> through the Tri-Ethnic Center.<\/span><\/p>\n

 <\/p>\n

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Use messages that will resonate with your audience.\u00a0\u00a0<\/strong>If you create posters or other media, is there any language or imagery specific to your community that will strike a chord with your audience? An infographic example from the Lakota Law Project Report<\/a><\/span> shows how data can quickly be expressed on a flyer. <\/span><\/p>\n

Use what is available from your community partners.<\/strong> Have any of your partners created flyers or other materials you can use? The Office of Victims of Crime has created some tools<\/a><\/span> that can be filled out to include your agency\u2019s contact information.<\/span><\/p>\n

Determine what forms of communication would work best to reach your target audience. <\/strong>Would it be best to put flyers up in community areas? Play short videos in waiting rooms? Utilize social media? Mail postcards? You may want to use a combination of channels to deliver your message.<\/span><\/p>\n

\u00a0Create a timeline.<\/strong> Set a time limit on your campaign so you remember to assess its effectiveness and make revisions.<\/span><\/p>\n

\u00a0Develop a response plan.<\/strong> Have a plan in place in case someone sees the campaign and reveals sensitive information or is triggered. Your agency should have a protocol to rely upon.<\/span><\/p>\n

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Sex Trafficking Awareness Campaign Examples and Resources<\/h3>\n

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Creating anawareness campaignAwareness campaigns can change perceptions and motivate people to join in the fight to prevent and respond to the trafficking of children. Here are some items to consider when planning and developing an awareness campaign.Put together your team. Think about the strengths of your staff and your partners – Is there someone on […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-483","page","type-page","status-publish","hentry"],"yoast_head":"\nCreating an Awareness Campaign - Tribal Information Exchange | Capacity Building Center for Tribes<\/title>\n<meta name=\"description\" content=\"The Center for Tribes designs & delivers tools & resources for American Indian & Alaska Native child welfare professionals to support the well-being of tribal communities.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tribalinformationexchange.org\/index.php\/awareness-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Creating an Awareness Campaign - 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